Mr. Tsuyoshi Tsukada, Representative of Designer Guild Japan. Theme; Brand licensing business

The speaker of First Wednesday June 2012 session is Mr. Tsuyoshi Tsukada, Representative of Designer Guild Japan.

Points:
By involving various brand business/ Spirit of “For the brand”/ Great development in succession/ Bipolarization of consumers/ Business strategy in consideration for lifestyle/ Maximization of brand value/ European brand becoming conglomerates/ Japanese brand required personality/ Brand goods and catalog internet/ Facing to consumers to appeal them/ Manufacture neglected invisible value – Respect to software and switch of the idea