Mr. Ken Millhouse, Representative Director/Vice President of LEGO Japan Ltd. Theme; Case study of LEGO: Global management and Global Human Resource Development

The speaker of First Wednesday June 2011 session is Mr. Ken Millhouse, Representative Director/Vice President of LEGO Japan Ltd. 

Points:
Outline of Lego/ Lego’s Value/ Lego’s History ―　Five Historical Phases/ Japanese Market’s Uniqueness ― Communication and IP/ Lego’s Brand and Value― The Source of Its Strength/ The Difference between Japanese Market and Western Market/ The Difference between American Market and European Market/ Adaption to Individual Market