Mr. Werner Geissler　President-Northeast Asia of Procter & Gamble Far East (currently President-Central & Eastern Europe, Middle East and Africa) Theme：P&G’s Marketing Strategy in Japan

The speaker of First Wednesday May 2004 session is Mr. Werner Geissler　President-Northeast Asia of Procter & Gamble Far East (currently President-Central & Eastern Europe, Middle East and Africa)

Points: 
Outline of P&G/ Six principles/ Challenge as CEO/ Stakeholders vs. shareholders/ Channel management